The Office of Marketing and Communications uses the Associated Press Stylebook as a guide for all written copy. This guide includes some basic AP styles for commonly used words and abbreviations, style issues related to academia and for words and phrases unique to PHSC. The full version of the PHSC Style Guide can be found in the Marketing and Communications section of the Intranet.
Business correspondence, PowerPoint presentations, publications, emails, or any communication created on behalf of the College should be written in a style that is simple, collegial, and clearly stated. Presenting a consistent style of communication when addressing students, colleagues and the community reinforces the fact that we represent the College. It is important to use the style guide which supports the institution voice.
- Follow the guidelines of the Associated Press
- Avoid jargon—use simple, clear language that the reader would quickly recognize.
- Define acronyms on the first reference.
- Be brief—whenever possible, keep to the message you want to convey.
- Always provide contact information, URL (phsc.edu), and social icons if applicable
- To ensure accuracy, have someone proofread your work before sending it out.
If a writing or editorial question is not addressed below or in the full version guide, please contact the Office of Marketing and Communications at marketing@phsc.edu.